Stacy Kinney

Video Marketing – Making the Most of Your YouTube Channel

In previous articles, we talked about how video marketing is an effective way to reach customers and even showed you the five steps to producing an awesome video. In this article, I am going to show you how best to optimize your YouTube channel so that it maximizes your video marketing efforts on this video sharing network

Why Video Marketing is an Effective Way to Reach Your Customers

Are you looking for a way to generate business and get your name on customer’s lips? One often overlooked but effective way of creating buzz about your company is through the use of video marketing. Video has been used to promote products and services, share ideas and disseminate information since the television became commercially available in 1946. The internet has simply moved the viewing screen from the television set to the computer monitor. Smart marketers have built successful businesses just by creating and uploading useful videos to popular sites, like YouTube and Metacafe, for users to view and share.