Stacy Kinney

Tips for Marketing on LinkedIn Pt. 2

Last week, I wrote an article detailing how you can start marketing on LinkedIn by pimping out your LinkedIn profile to make it more attractive to prospects. This week, I’m going to show you a few different ways you can begin attracting people to your business by connecting with them on this frequently overlooked social networking website.

LinkedIn Marketing-Tips for Using LinkedIn Effectively Pt. 1

The last few weeks I’ve been blogging about green topics and figured it was about time to get back to the main crux of this blog, Social Media Marketing. Today, we are going to take a look at LinkedIn marketing and how to use LinkedIn effectively. LinkedIn is a place for businesses and professionals. It mostly used by people to connect with human resource managers, recruiters and companies who may be hiring for open positions. Networking on LinkedIn is also a good way to get connected with other business owners and to find entrepreneur types who may be interested in starting a home based business rather than rejoining the corporate grind. The only drawback to networking on LinkedIn is that you are limited in your ability to contact people on the site. With their free account, you can only email up to 3 people per month through the site. Therefore, you will need to either upgrade your account or look for other ways to contact your prospects. Do note that you can write off the fee for an upgrade as a business expense on your taxes. Talk to a qualified accountant about how this works. But don’t let that stop you from taking advantage of all that LinkedIn has to offer. Here are some tips on how to use LinkedIn to your advantage.