There is a terrible fraud being perpetuated in the ecosphere that threatens to undermine the trend towards green living and is causing many consumers to unknowingly pollute the environment while under the impression that they are saving it. It’s called greenwashing and many unscrupulous businesses are indulging in this deceptive marketing tactic to con you out of your money and stomp on the environment at the same time.
Monday, February 15, 2010
In a previous blog post, we talked about the definition of a green business and some reasons why you would want to build a sustainable business. In addition to creating a healthier and more stable environment for current and future generations, having a green business can be very profitable. Your business overhead will be lower and you’ll be able to command higher prices for the products you sell. How you go green depends very much on where you are in your business. People who want to start a green business will definitely have an easier time of it than people with an already established business. In either event, here are a few tips for building a sustainable business that will help you prosper in this new era of eco-responsibility.
Tuesday, February 9, 2010
With all the talk about going green, it is easy to get lost amidst all the advice offered on a daily basis that is designed to help you become more eco-friendly. One area where it can get especially confusing is when it comes to starting and running a green business. Just what exactly does “green business” mean and why, as a home based entrepreneur, should you be interested in implementing sustainable business practices in your company?
© 2009 Stacy Kinney.
Template by 
| Customized by Delish iBusiness
Monday, March 8, 2010
2 Comments