Stacy Kinney

Video Marketing – Making the Most of Your YouTube Channel

In previous articles, we talked about how video marketing is an effective way to reach customers and even showed you the five steps to producing an awesome video. In this article, I am going to show you how best to optimize your YouTube channel so that it maximizes your video marketing efforts on this video sharing network

Twitter Etiquette – Dos and Don’ts of Using Twitter as a Marketing Tool

Similar to a cocktail party, Twitter has become the hot spot for everyone seeking news, friendships and everything in between. Using Twitter as a marketing tool, therefore, is an excellent way to introduce your business to people who need your products and services.

But using Twitter as a marketing tool does not involve setting up a free account and lobbing tweets about your business to everyone you can find. Twitter marketing requires a soft touch that attracts qualified buyers and convinces them to purchase from you. Here are a few pieces of advice that I picked up when I learned how to Twitter that will help you make the most of this social media juggernaut.

Increase Sales in Your Network Marketing Business the Easy Way

As an ecommerce business owner, I know how challenging it can be to increase sales. I also know how frustrating it is when you invest hours upon hours of work into your network marketing business and it still fails to achieve the financial results you want. To help you turn things around in your business, I’m going to show you how to increase sales with a simple but powerful method successful marketers have been using for decades.

You must first understand that your customers only listen to one radio station when considering any product or opportunity; WIIFM, ‘What’s In It For Me’. Now you may be thinking to yourself, “My product is the best thing since mankind discovered fire! It does this extraordinary thing, has these fantastic options and comes in 900 colors. How can my customer not see how horribly inadequate their life is without this product?”

5 Secrets to Building a Successful Home Based Business

Judging by the statistics published by the Small Business Administration, it would seem that running a successful home based business is an impossible task. After all, only two-thirds of businesses established each year make it to their two year anniversary. Out of the lucky ones who survive, only 44% are able to keep their doors open for five years.

But don’t let those numbers discourage you from taking the leap from cubicle slave to entrepreneur. Being in control of your time and income is a worthy reward that far outweighs the risks associated with going out on your own. Here are the five secrets to building a successful home based business that will help make sure your business sticks around.